About Me

UX Designer with 5 years of experience leading end-to-end digital products, from discovery and ideation to validation and delivery, with high-fidelity prototyping in Figma and handoff to Engineering.

Experience in agile, cross-functional teams, with a solid foundation in UX, UI, Interaction Design, and Information Architecture.

Product Design

UX Strategy

User Flows

Design System

Wireframing

Prototyping

Hypothesis Testing

StyleGuide

UX Strategy

UX Research

Gamification

Design Thinking

Design System

Design Ops

Discovery

Product Owner

Knowledge

Tools

Figma · Figma AI · Claude · Gemini · ChatGPT · Photoshop · Illustrator

• Conduct briefing meetings;
• Create sites and apps for the company's clients;
• Redo the UX and UI of old websites;
• Prototype websites and apps;
• Create the visual identity for store wall stickers.

Clients: Google, Facebook, Toyota, Aché, Bloomberg, Game Station, Fantasy Park, Sesc, Petz, Divena Mercedes-Benz.

• Development of 3d mockups for marketing campaigns;
• Editing videos for social networks of digital influencers;
• Participate in face-to-face interviews to develop UX strategies;
• Create information architectures for landing pages of the company's clients;
• Wireframing;
• Create arts, icons and edit images to be used on websites.

Clients: AMBEV, Skol, Brahma, Do Bem, Paulinho Serra (comedian), iFood.

Graphic Designer
WeWork
2018 · 2021

• Logo development and visual identity;
• Layout of educational books and manuals;
• Management and creation of content for the company's social medias.

Experiences

UX/UI Designer
Toil Projetos
2021 · Current position
·
·
Intern (Graphic Design)
Escola Municipal de Saúde
2017 · 2017

Creative Process

Beginning

Understand what the problem really is.

Planning

Define all goals and plan an action strategy.

Designning

Transform all the ideas into a physical solution.

Learn from the results and improve for future tasks.

Analysis

What can I do to push your goals?
Shoot an email to marcusaurelioblf@gmail.com

UX & UI I © 2023 I Marcus Aurélio

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